The Role of SSL in Your Website’s SEO

Thursday 10th January 2019

Today, businesses compete heavily in the online space. A business is likely to increase its revenues if it can beat it competitors on SERPs (search engine result pages). A better ranking means you would receive a considerably higher amount of visitors, which in turn can improve your visibility among your target audiences. With Google as the primary search engine, businesses employ various search engine optimization strategies to win the highly competitive race, but do you know that SSL can also improve SEO? Google has publicly declared that it provides more weight to certified and secure websites for SEO. The reason behind this factor is that such websites assure users that their data is covered by multiple layers of security. Since gaining…

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Tips for Choosing the Right Domain Name

Wednesday 21st November 2018

Are you looking for a domain name? Like the physical address of a business, domain names are the "digital" address of a business on the internet. Computers process IP addresses assigned to domain names to re-direct customers to the business website. Choosing a domain name may seem like a formality, and you might want to move to other operations of your business quickly, but the selection of the right domain name matters a lot. If you are looking for a domain name, read ahead. Relevancy to Your Business A business that sells sports equipment must have a term that describes its association with the sports industry. A good business name must feature your products and services. Vague domain names that do not capture…

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Why You Need Secure Email Services Against the Rising Threat of Ransomware

Tuesday 20th November 2018

Recently, the Bristol airport in the UK was breached by cybercriminals as the airport operations came to a standstill. The breach was pointed to ransomware -- a type of malware. This is not the first case of its kind. Globally, ransomware attacks have run amok. In the U.S., systems of prominent cities like Atlanta and Baltimore were affected earlier this year. Likewise, in Canada, Wasaga Beach and Midland towns were ravaged with ransomware. Similarly, Europe and Asia face their own demons. Other than governmental institutions, businesses of all sectors are also experiencing the brunt of cybercriminals. Thus, it is important to familiarise yourself with the leading cyberthreat in the modern day. How Ransomware Works? Ransomware is distributed through different mediums like freeware, Torrent…

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Why Should Businesses Choose Microsoft Azure?

Tuesday 11th September 2018

Imagine a pizzeria on a Saturday night getting a lot of orders during a football match. With a weak on-premises IT infrastructure, the PoS system of the pizzeria may struggle in the efficiency and deliverance of all the orders. As a consequence, customers choose rival businesses and because of this customer retention and satisfaction figures take a significant hit. Similarly, other industries also have strong competition. This has made speedy IT systems and servers a necessary ingredient in the recipe of a successful business. With the arrival of Microsoft Azure many businesses, especially the medium and small ones, have sped up their business processes and increased their customer satisfaction and retention. Subsequently, they are now able to tackle the hegemony of…

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